Nike Inc.
Designs, develops, markets, and sells athletic and casual footwear, apparel, equipment, and accessories under the NIKE, Jordan, and Converse brands globally.
As of Jul 17, 2026
Executive summary
Nike Inc. is a global sportswear and athletic equipment manufacturer trading on the NYSE at $44.57. The stock shows a bullish technical bias today with a 4.2% gain, though it remains down 36.4% over the past year. The company carries a market capitalisation of $66.0 billion.
Price history
As of Jul 16, 2026
Performance
+4.21%
+4.18%
-1.39%
-1.04%
-28.95%
-36.38%
As of Jul 16, 2026
Technical indicators
- 55.6
- 0.19Bullish
- 50: 43.48 · 200: 55.32
- $40.00 / $44.90
Technical Bias
Bullish lean
Nike's technical setup is tilted bullish right now. The MACD is positive at 0.19, but the RSI at 55.6 sits in neutral territory and the moving averages—with the 50-day below the 200-day—offer no directional conviction. This is a derived technical read, not a recommendation.
A transparent read of the indicators below — not a prediction or recommendation.
As of Jul 16, 2026
Fundamentals
- $66.0B
- 21.22
- $2.10
- 6.70%
- -1.1%
- $2.18B
- 1.13
- $40.00 – $78.01
- 3.83%
- Jun 1, 2026
- Sep 29, 2026 (73 days)
As of Jul 17, 2026
Upcoming catalysts
- Earnings report
As of Jul 17, 2026
Latest news
As of Jul 17, 2026
Short-term outlook
Nike shares have drifted slightly lower over the past month, sitting between the 50-day average of $43.48 and 200-day average of $55.32. A neutral RSI of 55.6 alongside a bullish MACD reading of 0.19 points to some underlying momentum building, though the stock remains capped by resistance at $44.90, with support at $40.00. With earnings not due until September 2026, near-term direction may hinge on whether price can clear that resistance level.
Medium-term outlook
Nike's top line is still soft, with revenue down 1.1% year-on-year, though the company holds a 6.7% profit margin and pays a 3.8% dividend yield, offering some income while a turnaround plays out. At a P/E of 21.22, shares aren't cheap given the growth pressure, but the technical lean is bullish over coming quarters.
Key risks
- Revenue is shrinking year on year, down 1.1%, which raises questions about how much growth Nike can deliver in the near term.
- The stock is trading at $44.57, far below its 52-week high of $78.01, reflecting how much sentiment has deteriorated over the past year.
- The $684 million in outstanding tariff receivables adds an unusual layer of cash flow uncertainty tied to trade policy.
- With a beta of 1.13, Nike tends to move a bit more than the broader market, so shifts in consumer spending as a Consumer Cyclical name could hit the shares harder than average.
About Nike Inc.
Nike Inc. is one of the world's best-known names in footwear and apparel, operating within the Consumer Cyclical sector under the Footwear & Accessories industry. Listed on the NYSE under the ticker NKE, the company holds a market capitalisation of $66.0 billion, reflecting its scale and long-standing position as a global leader in sportswear and athletic goods.
Nike's key figures offer a snapshot of how the market currently views the business. A price-to-earnings ratio of 21.22 shows how much investors are paying relative to the company's earnings, while a dividend yield of +3.8% indicates the return shareholders receive from dividends relative to the share price. Together, these figures give investors researching NKE a clearer picture of its valuation and income profile within the broader consumer goods landscape.
AI-assisted research for informational purposes only — not investment advice. Figures are sourced from third-party market data and may be delayed. Do your own research before trading. Your capital is at risk.