Pernod Ricard S.A.
Produces and sells spirits, wines, and champagne under a portfolio of global brands including Absolut, Jameson, Chivas, Martell, and Havana Club, alongside non-alcoholic alternatives.
As of Aug 31, 2026
Summary
Pernod Ricard is a Paris-listed spirits and wine manufacturer with a global portfolio spanning cognacs, whiskies, and pastis. The stock is trading on a bearish technical lean, having fallen 31.6% over the past year and 6.9% in the last month, currently priced at €63.20 with a market capitalisation of €15.9 billion.
Price history
As of Aug 28, 2026
Performance
+0.22%
-7.63%
-6.89%
+6.38%
-10.30%
-31.58%
As of Aug 28, 2026
Technical indicators
- 35.9
- -0.76Bearish
- 50: 65.07 · 200: 67.58Bearish
- €61.16 / €64.04
Technical Bias
Bearish lean
Pernod Ricard's technical picture leans bearish right now. The MACD sits negative at -0.76 and the stock is trading below both its 50-day average (€65.07) and 200-day average (€67.58), suggesting downward momentum, though the RSI at 35.9 sits neutral rather than deeply oversold. This is a derived technical read, not a recommendation.
A transparent read of the indicators below — not a prediction or recommendation.
As of Aug 28, 2026
Fundamentals
- €15.9B
- 11.29
- €5.60
- 12.79%
- -13.2%
- €1.12B
- 0.48
- €56.48 – €94.11
- 7.29%
- Jul 22, 2026
- —
As of Aug 31, 2026
Latest news
As of Aug 31, 2026
MonkeyTrade's Take on Pernod Ricard S.A.
Short-term outlook
Pernod Ricard's short-term setup leans bearish: price sits below both its 50-day and 200-day averages, MACD confirms the downtrend, and the stock is down 6.9% over the past month. A break below €61.16 support would extend the slide, while a reclaim of €64.04 resistance is needed to challenge the bearish read. No earnings date is set to disrupt this near term.
Medium-term outlook
Pernod Ricard's numbers point to a business under real strain: revenue down 13.2% year-on-year against a low 11.29 P/E and a bearish technical lean, suggesting the market is pricing in further weakness rather than a bargain. The 7.3% dividend yield and 12.8% margin offer some cushion, but they won't matter over the next few quarters unless revenue growth actually turns positive.
Key risks
- Revenue fell 13.2% year on year, pointing to real demand softness rather than a one-off blip.
- Soft demand in the US and China, two of Pernod Ricard's key markets, is weighing directly on the top line.
- The stock trades near the bottom of its 52-week range at €63.20, well below the €94.11 high, showing how much sentiment has deteriorated.
- A low beta of 0.48 suggests the shares move less than the broader market, so company-specific issues like weak demand may take longer to work through rather than being masked by market swings.
About Pernod Ricard S.A.
Pernod Ricard S.A. is a French wines and spirits group listed on Euronext Paris under the ticker RI. Operating in the Consumer Defensive sector, within the Wineries & Distilleries industry, the company ranks among the world's major players in premium spirits, with a portfolio spanning whisky, cognac, gin and other branded drinks sold across international markets.
The company's key figures give a snapshot of where it stands today. Its market capitalisation of €15.9B reflects its scale within the global spirits industry. A price-to-earnings ratio of 11.29 shows how the market is currently valuing its earnings, while a dividend yield of +7.3% indicates the level of income the shares are generating relative to their price. Together, these figures offer a starting point for understanding how Pernod Ricard is positioned within its sector.
How to trade Pernod Ricard S.A.
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