The Procter & Gamble Company
Manufactures and sells a broad range of branded household and personal care products globally, including beauty, grooming, health, fabric care, and baby and family products.
As of Jul 17, 2026
Executive summary
The Procter & Gamble Company is a consumer goods manufacturer producing household and personal care products, trading at $151.50 with a market capitalisation of $353 billion. The stock shows a bearish technical bias despite a near-term jump of 2.3% today, and has delivered modest returns of 0.7% over one month and 2.1% over the past year.
Price history
As of Jul 16, 2026
Performance
+2.33%
+3.17%
+0.69%
+6.46%
+7.27%
+2.08%
As of Jul 16, 2026
Technical indicators
- 56.2
- -0.15Bearish
- 50: 146.53 · 200: 146.96
- $144.17 / $153.49
Technical Bias
Bearish lean
The technical picture for Procter & Gamble leans bearish right now, with MACD turning negative whilst RSI and moving averages remain neutral. This is a derived technical read, not a recommendation.
A transparent read of the indicators below — not a prediction or recommendation.
As of Jul 16, 2026
Fundamentals
- $353B
- 22.15
- $6.84
- 19.16%
- +7.4%
- $14.0B
- 0.38
- $135.63 – $166.00
- 2.94%
- Jul 24, 2026
- Jul 29, 2026 (11 days)
As of Jul 17, 2026
Upcoming catalysts
- Ex-dividend date
- Earnings report
As of Jul 17, 2026
Latest news
As of Jul 17, 2026
Short-term outlook
Procter & Gamble has been treading water, up just 0.7% over the past month, with price sitting almost exactly between its 50-day and 200-day averages ($146.53 and $146.96). RSI at 56.2 is neutral, but the MACD's bearish tilt (-0.15) hints at fading momentum. Watch the $144.17 support and $153.49 resistance for the next directional cue, with no earnings catalyst until July 2026.
Medium-term outlook
Over the next few quarters, Procter & Gamble's fundamentals remain solid, with revenue up 7.4% year-on-year, a healthy 19.2% profit margin and a 2.9% dividend yield supporting its defensive appeal. However, the current technical bias leans bearish, and shares trade at a 22.15 P/E, suggesting the market may already be pricing in much of this steady growth.
Key risks
- A low beta of 0.38 means P&G tends to move less than the market, but that can limit upside if broader markets rally.
- At a P/E of 22.15, the stock isn't cheap relative to its consumer defensive peers, leaving less room for error if growth slows.
- UBS has flagged another "tricky" quarter ahead for consumer staples companies broadly, which could weigh on sentiment even if P&G's own fundamentals hold up.
- Shares currently sit well off the 52-week high of $166.00, and the gap between the current price of $151.50 and that high shows the stock has faced some pressure over the past year.
About The Procter & Gamble Company
Procter & Gamble is a US consumer goods giant listed on the NYSE under the ticker PG, sitting within the Consumer Defensive sector and, more specifically, the Household & Personal Products industry. With a market capitalisation of $353 billion, it ranks among the largest companies in its space, reflecting its broad reach across everyday household and personal care products that consumers tend to keep buying regardless of economic conditions.
PG's key figures point to a mature, income-oriented business. Its price-to-earnings ratio of 22.15 shows how much investors are currently paying for each dollar of earnings, while its dividend yield of +2.9% highlights a steady cash return to shareholders. Together, these figures reflect a company valued for stability and consistent shareholder payouts rather than rapid growth, characteristics typical of established Consumer Defensive stocks.
AI-assisted research for informational purposes only — not investment advice. Figures are sourced from third-party market data and may be delayed. Do your own research before trading. Your capital is at risk.